AMD recently released a new card, the RX7600XT, but it will not be available in China at least for the time being, because there is the China-specific RX6750GRE with similar positioning and higher cost performance, which is also the best-selling model among AMD graphics cards. According to industry insiders,AMD has issued an internal notice to AIB brand manufacturers and dealers, requiring strict implementation of online pricing strategies. The lowest prices for the RX6750GRE10/12GB models are 2,149 yuan and 2,379 yuan respectively.

The notice stated that if violations are found where the actual selling price is lower, certain triggers will be given.

But in fact, AMD’s regulations seem to have no control over brands and distributors.

In the official sales channels, the lowest price of RX6750GRE10GB is 2,219 yuan, and the lowest price in third-party channels is 2,149 yuan, which is right at the specified price.

The RX6750GRE12GB official channel has reached 2,279 yuan, which is a full 100 yuan lower than the specified price. Third-party channels are as low as 2,239 yuan.

That's it, I haven't considered some special promotions.

In fact, industry insiders sayThe sales situation in the graphics card market has been a bit chaotic recently. Whether online or offline, RX6750GRE is very typical.

For example, for the RX6750GRE12GB, the price for the overseas version of XFX is only 2,000 yuan, the price for it through ASUS channels is 2,060 yuan, and the Sapphire version is about 2,100 yuan.

Another example is RX7900XT. AMD has officially reduced the price to 6,149 yuan, but the actual market price has reached 5,499 yuan.