NVIDIA plans to significantly reduce the supply of its GeForce RTX 40 series graphics cards, especially RTX 4070 and above models, and is expected to face a more serious supply shortage.NVIDIA has previously adopted a hunger marketing strategy and strictly controlled the order volume of its AIC brand owners to maintain a balance between market supply and demand.
However, according to Bobandang, the supply of RTX4070 and above series graphics cards in August may be tighter than in July, mainly due to the expected shortage of GDDR6X memory.
After entering 2024, RTX4060 and RTX4060Ti series graphics cards are already facing supply shortages, and the supply of graphics cards is generally insufficient throughout the first quarter.
NVIDIA increased GPU supply in May in response to the 618 promotion, but after entering July, the company has clearly informed partners that GPU supply will be significantly reduced, with rumors that the reduction is between 30% and 50%.
In addition, with the upcoming GeforceRTX50 series based on the Blackwell architecture, NVIDIA is expected to continue to strictly control shipments in order to avoid repeating the mistake of the GeforceRTX30 series having high inventory when the GeforceRTX40 series was released.