At the 2024 Environmental, Social and Corporate Governance Global Leaders Conference (referred to as the 2024ESG Global Leaders Conference), Liang Jianzhang, co-founder and chairman of the board of directors of Ctrip Group, attended and gave a speech.Liang Jianzhang emphasized in his speech that the concept of ESG (environmental, social and corporate governance) urgently needs to be expanded to the field of sustainable development of the population. He profoundly pointed out: "Because people are gone, everything is gone, including the innovative vitality of the entire economy, including the continuation of civilization, there will be problems."

In addition, Liang Jianzhang also actively advocates the promotion of home office mode.He mentioned that this model is already quite common in Europe and the United States, but it is still in its infancy in Asia, and Ctrip is undoubtedly at the forefront in this regard.

Liang Jianzhang further elaborated on the multiple benefits brought by working from home, pointing out that this model can achieve a "win-win" situation for society, employees, and the company. He explained that working from home can help reduce employee turnover and thereby improve the company's overall performance. This is undoubtedly an office model worthy of widespread promotion.

Liang Jianzhang recently wrote an economics paper on the effects of working from home and published it in a top economics journal. According to its more than six-month trial, working from home has no negative impact on employee performance, and even has many positive impacts.

He revealed, “Of course there are many social effects, such as reducing commuting and reducing carbon emissions.”

Although Liang Jianzhang admitted that it is not yet certain whether working from home will directly help solve the population problem,But he believes that giving more money and time to young people, especially working women, may increase their desire to have children to a certain extent.

However, he is also clearly aware that increasing the fertility rate is an extremely complex and ambitious social project that requires the joint efforts of the entire society.