Early this morning, many people discovered that the official website of Nezha Automobile could not be opened. As of now, it still displays "System Maintenance". According to Sina Technology, in an interview, the public relations department of Nezha Auto stated that the official website was under maintenance, while the customer service staff of Nezha Auto said,There is indeed an abnormality in the official website system. It is currently under internal maintenance. We have not been notified when it will be repaired. If necessary, you can download the Nezha Auto App..
In addition, some media called Nezha Auto Experience Center as intended car buyers, and a salesperson called back and explained,The official website is under maintenance these days and should be ready next week.
He said that Nezha Automobile had resumed production on January 4, and test drive services are currently running normally, and "all cars are available."
Regarding various external rumors, the salesperson said that he had been integrating resources before, and also made major changes and layoffs, and now everything is on track.
As the forerunner of the new forces that started together with Wei Xiaoli,Nezha Automobile ushered in its highlight moment in 2022, becoming the new sales leader of the year.Later Nezha Automobile sought an IPO, and the prospectus showed that Nezha Automobile’s revenue in 2023 was 13.555 billion yuan, with a net loss of 6.867 billion yuan.
However, since the second half of this year, various rumors surrounding Nezha Automobile have been rampant. In mid-October, a Nezha Automobile employee broke the news that "Nezha Automobile can no longer pay wages, and the company owes its suppliers a lot of money." Although Nezha Automobile responded at the time that the company's middle-level and senior executives were undergoing salary structure adjustments recently, and only individual salary payments were slightly slower. However, a new round of revelations once again confirmed the rumors of salary cuts.
Entering December, Nezha Automobile officially announced that due to the company's strategic adjustment, Zhang Yong will no longer serve as CEO and will become a company consultant. Nezha Automobile Company CEO will be concurrently served by founder and chairman Fang Yunzhou.
At the same time, Fang Yunzhou issued a letter to all company employees stating that Nezha Automobile will implement six major reform measures and expand globally based on the country.Through a series of reforms, Nezha Automobile will make every effort to achieve an IPO while achieving half of its sales at home and half abroad in the next 2-3 years. The overall gross profit margin will become positive in 2025 and the company will make overall profits in 2026.