The internal strife at Oriental Selection is brewing again, with related topics ranking No. 1 on Weibo’s hot search list.Some media discovered thatDong Yuhui’s social media homepage has changed his signature. Previously, Dong Yuhui's personal signature was "Once a teacher, now a salesperson." But now it has been changed to "Don't intend, don't necessarily, don't be solid, don't me".It is worth noting that Dong Yuhui’s IP address shows that he is currently in Shaanxi Province.
Recently, the incident involving Dong Yuhui, the first brother of Dong Yuhui, the anchor of the Dongfang Selection Douyin account operator "Shou Shen", once became a hot search topic and gradually evolved into a "vousing of words" between Dong Yuhui's fans and company employees.
This incident directly impacted the live broadcast performance on the day of Oriental Selection.On December 11, the number of viewers in the Oriental Selection live broadcast room was only 8.18 million, while the figure for the previous three days was between 12.1 million and 16.91 million.
Oriental Screening CEO Sun Dongxu formally responded to the recent "little composition" incident in the live broadcast room on the evening of December 12. The core is as follows:
1. Criticize the editorial team for working with emotions and inappropriate communication methods;
2. Yuhui’s mood was affected, so he temporarily decided not to conduct a live broadcast on the 10th;
3. There is no lack of salary. Dong Yuhui’s annual salary is more than tens of millions reported online. This is only a part of his income. The company has been using practical actions to express its high recognition of him.
4. Express apology to the company’s customers, but resolutely say no to the fandom behavior, and hope that some fans will remain calm.
Dong Yuhui also published a long article in response to the "small composition" issue. He said that he personally wrote part of the "small composition" copywriting for provincial special events, such as Xi'an and Inner Mongolia.
In another part, he provided ideas and suggestions to the editor. After the editor recorded the recording, he created it and finally completed it after discussion and modification by both parties.
At the same time, some editors create according to their own ideas. If Dong Yuhui is satisfied, he will make few or no changes. For example, this time in Jilin, the editor's idea is different from the idea we proposed at the beginning, but it is very good, so there are basically no changes.
On the 13th, the share price of Oriental Selection (HK01797) fell 12.69% to close at HK$27.2, with a total market value of 27.608 billion.
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