According to media reports, a printing error in the constellation diagram on the classic version of Kweichow Moutai (Bingwu Year of the Horse) packaging has attracted widespread attention recently. Some netizens pointed out,On its outer packaging, the word "Pleiades" in "Western White Tiger Qisu" was mistakenly printed as the similar word "ang".
In response, the "Xiao Mao i Maotai" WeChat public account responded that it was verified that the word was indeed an error due to the lack of a "丿".The company has contacted the supply chain for overtime modifications as soon as possible, and notified consumers who have already picked up the goods to go to the nearest Moutai self-operated store for replacement.
Moutai also proposed that it consider providing consumers with refill molds so that consumers can add the missing strokes themselves. If the solution is feasible, it will be announced in time.
It is understood that ancient Chinese astronomy divided the starry sky into twenty-eight constellations, which belong to the four elephants: east, south, west, and north. Among them, the seven constellations of the white tiger in the west are: Kui, Lou, Wei, Pleiades, Bi, Gou, and Shen. The one who made the mistake this time was the fourth planet "Pleiades".
Although Moutai responded quickly and introduced remedial measures, there are opinions in the market that such "wrong edition" zodiac wine may have additional collection potential due to its scarcity.
Liquor expert Xiao Zhuqing pointed out with reference to the stamp collection market that historically the prices of some wrong edition stamps have increased significantly in the subsequent market. Similarly, this Maotai liquor with incorrect printing of the Year of the Horse zodiac sign may also have certain room for appreciation and collection in the future due to its "one-time" misprinting characteristics.
