Among the many cute pets owned by Sanrio, the veteran cute pets Hello and Hello Kitty have remained popular for more than 50 years since their birth and are loved by fans all over the world. Recently, it was officially announced that the chief designer will be replaced within this year, and the cute pet breeder who has been in charge for 46 years will step down.
·Hello·Hello Kitty was born in 1974 and quickly became Sanrio's top cute pet image, loved by fans all over the world.
·The first two generations of chief designers changed quickly. The third generation of chief designers was replaced in 1980, and the heavy responsibility was handed over to Yuko Yamaguchi. Since then, a 46-year history of cultivating cute pets has begun.
·The new fourth-generation chief designer has been confirmed as "あやさん" (online name). The official stated that the change of designer will not affect the cute and sweet image of Hello Kitty left to the world. In the future, it will be more active in cooperating with world-renowned artists to launch more diversified cultural and creative products, so stay tuned.
