On February 13, Douyin blogger "Paul in the United States" with millions of fans recently released a video of his wife's delivery, saying that the labor lasted for 23 hours, and that her wife suffered a third-degree tear, massive postpartum hemorrhage, and a blood loss of 3,344 ml. She was out of danger after emergency surgery and blood transfusion. During this period, Paul followed the whole process and continued filming when his wife was bleeding and rescuing him. Netizens accused him of excessive consumption of privacy, indifference to his partner's pain, and just looking for traffic.
It is worth noting that this rescue video clip also contains an advertisement for Pampers diapers. The screen showed that Paul himself gave a spoken introduction to the product's features while his wife was taking a blood transfusion.
In response to this incident, Pampers official customer service said, “This incident will be reported and verified to the company.”
At present, "Paul in the United States" has been officially banned by the platform, and the account homepage shows that "this user has been banned due to violation of relevant laws, regulations and policies."

On February 12, Zhou Zhaocheng, a lawyer at Beijing Anjian Law Firm, issued a "Lawyer's Statement on the Public Opinion on the Blogger "Paul in the United States" Related to the Birth Record Video." The response to the public opinion on the birth record video: admitted that the content scale was not carefully considered and apologized; clarified that the filming was the joint wish of the husband and wife and was personally reviewed by the wife. The online rumors of "ignoring the partner's wishes" and "performative companionship" were untrue; postpartum filming was conducted with the evaluation of doctors and the active participation of the wife. Paul and his wife decided to take a break from writing to focus on his wife's postpartum recuperation and baby care.