We reported some time ago that major personnel changes have occurred at the top of Xbox. Microsoft Gaming CEO Phil Spencer announced his retirement, and Xbox President Sarah Bond (pictured below) will also leave her original job. According to GameSpot, the latest revelations show that Sarah Bond, the former Xbox president, does not seem to be able to convince the public within Microsoft.
According to reports, the actual leader of Xbox's controversial "This is an Xbox" marketing campaign is Sarah Bond. The campaign tried to convey to players the concept that "Xbox games can be played on any device." It was revealed that Bond’s strategies “did not work well internally and were questioned many times.”
In addition, her "player identity" is not as real as Spencer's. It is said that this image is more deliberately created for external public relations.
In another report, sources also pointed out that her departure has made many current and former Xbox employees feel "relieved."
From the internal evaluation of "not being able to convince the public" to being questioned about deliberately shaping the "player personality", do you think the problem lies more in the leadership style, or are the outside world's expectations of senior executives too harsh? If you were an internal Xbox employee, what would make you disagree with such a manager more?