On March 20, PITAKA launched the Harvard Crimson series of mobile phone cases officially authorized by Harvard University globally. This series is suitable for the iPhone 16 Pro series, iPhone 17 Pro series and Samsung Galaxy S26 Ultra models. It is made of aramid fiber material and incorporates Harvard University’s iconic red brick architectural tone and shield-shaped school emblem elements.
According to reports, the design of this series of products is inspired by the red brick buildings of Harvard Campus, and uses PITAKA's weaving process to present a textured texture on the surface of the mobile phone case. In the PITAKA Harvard University global official authorized series, the deep red tone is not only a visual symbol, but also symbolizes the upward power of pursuing true knowledge.
PITAKA said that this cooperation with Harvard University stems from the two parties’ shared concepts of the spirit of exploration and the value of innovation. High-tech materials such as aramid fiber are widely used in technological accessories due to their lightness, toughness, and durability.
According to officials, the design concept of this series of products revolves around the spirit of "truth-seeking" and attempts to present the spirit of exploration advocated by Harvard's motto "Veritas" through the combination of materials and craftsmanship.
In addition to mobile phone cases, PITAKA plans to expand this series to more accessories categories, including earphone cases, iPad protective cases, magnetic ring buckles and magnetic card holders, etc., gradually forming an accessories series with cultural themes as the core.