As soon as the news of charging for bean bags came out, it stirred up waves. This also means that the era of completely free and unlimited “free prostitution” is passing. For daily use by ordinary users, free services are still sufficient. Whether you need to pay for more professional functions in the future will be up to you to take what you need.

Recently, topics related to #豆包paid# topped Weibo’s hot search list, triggering heated discussions among netizens and polarizing opinions. There are those who support it and believe that paying can provide higher-quality services; there are also those who oppose it, saying that as long as the fee is charged, they will uninstall it.

Some netizens said: "Payment is inevitable, but you still have to choose. As a commercial company, the training of large models spends a lot of manpower, material and financial resources. It is normal to charge when the time is right. In the past year or two, due to work needs, I talked with Doubao There are still many, and from the perspective of use, there are still many areas that need to be improved.

For example, logically, if Doubao chooses to charge at this time, there may be new features to be launched soon. Let’s wait and see.”

Some netizens did not pay for this and responded simply and rudely. "There are a lot of free software, just wait and uninstall the paid ones"

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This news comes from Apple App The paid version service statement appears on the Store page. The page discloses three levels of subscription prices: the standard version is 68 yuan per month for continuous monthly subscription (continuous annual subscription is 688 yuan), the enhanced version is 200 yuan per month for continuous monthly subscription (continuous annual subscription is 2048 yuan), and the professional version is 500 yuan per month for continuous monthly subscription (continuous annual subscription is 5088 yuan).

In response, Doubao officially responded, “Doubao always provides free services. On the basis of free services, Doubao is also exploring the launch of more value-added services to meet the differentiated needs of different users. Relevant program details are currently in the testing phase, and complete information will be released through official channels when it is officially launched. "

According to people close to Doubao, the paid functions will mainly focus on complex tasks and productivity scenarios, such as PPT generation, data analysis, film and television production, etc.

With the continuous upgrade of model capabilities, the product can meet more and more complex and high-value tasks. However, such tasks require more computing power and reasoning time, so Doubao plans to launch paid services to meet the needs of these complex scenarios. The free version continues to be oriented to users’ daily use.

Currently, we have not seen related payment options and functions in the bean bag products.

In fact, first attracts users and cultivates habits for free, and then realizes monetization through layered services. This is not the first time that this classic commercialization path of the Internet has been implemented. Now it's just a different AI track, and it's happening again.

Dr. Xiao Lihua, former vice president of Alibaba Group and founder of Zhixingheyi, said: “The large AI model is a quadruple-intensive track of technology, talent, computing power, and data, and the cost of R&D and operation and maintenance is extremely high. Stack Coupled with the price increase of hardware, chips, and servers this year, operating costs have further increased, and it is impossible to continue to provide completely free services in the long term. ”

He believes that first occupying the market for free, and then gradually charging for commercialization is a mature approach common in the industry. “In the future, all mainstream and general AI large models will move towards the ‘basic free + advanced payment’ model. A purely permanent free model will not go far.”

Dr. Xiao Lihua emphasized that only by collecting funds through reasonable charges can we continue to iterate models, optimize services, maintain technology investment, and ultimately achieve sustainable development of the industry and products.