If even the employees of bike-sharing companies behave in this way, how can users really take care of their vehicles? And in such a bad trend of ignoring public property and wantonly destroying shared vehicles, how can we protect our own company from harm? According to reports from the Red Star Capital Bureau, a photo of Hello employees was circulated on the Internet recently, triggering heated discussions. The photo shows many people riding on Hello bikes. Qingjue and Meituan bikes in front fell to the ground, and everyone gave a thumbs up. The picture is suspected to have been posted by an employee of Haro's northern region.

In response, Haro replied: "A photo of our employees' gathering was recently circulated on social platforms. The behavior in the photo is inconsistent with the values that the company has always advocated and cannot represent the overall style of the company's employees. In this regard, our company has launched an internal investigation. The company always respects industry partners and advocates a healthy and rational industry atmosphere."
Whether this incident was indeed committed by a Hello employee, who actually did it, and the specific motivation behind it remains to be further investigated. But no matter what, the appearance of this scene is regrettable.On the surface, this is "derogatory" to competitors, but in fact it exposesReveal personal shallow knowledge, and jointly damage the brand image and credibility of one's own company.
Although it is not necessary to easily elevate the personal behavior of employees to the level of corporate values, if such a thing is true, companies do need to be vigilant and reflect: In daily management, is there a tendency to mistake "hostility" for "morale" and encourage or acquiesce employees to bully opponents? You must know that employee behavior is often a reflection of corporate culture. If the corporate culture itself contains extreme or confrontational "genes", irrational behaviors of individual employees will easily breed and spread.
This is not the first time a similar situation has occurred. According to The Paper, in 2022, Kunming City Manager of Hello Motorcycles Li Moumao deliberately damaged 70 Meituan motorcycles along the road and cut the seat cushions with a knife. He was sentenced to 10 days of detention by the police. Hello's response was that the employee acted excessively while drunk in the early morning.
No matter which company this kind of incident occurs in, it is enough to sound the alarm. In terms of employee behavioral standards and professional ethics education, companies need to dig deeper into the root causes and make up for the shortcomings from the management system and corporate culture levels. Although individual employees must bear direct responsibility for this, companies also have to face the loss of reputation and image, and the "value" cannot be ignored.
It is undeniable that competition in the shared bicycle market has been fierce in recent years, but the more fierce the competition, the more competition should be made in terms of service quality and user experience. If you are used to using "little tricks" to win over your opponents, or even use this to gain a false sense of superiority, you will only deceive yourself and others. In the final analysis, ignoring the rules and acting on impulse will not only fail to win the respect of competitors, but may also lose the trust of users.
Looking at it more deeply, whether it is pushing the bicycle over, scratching the seat cushion, or other actions that damage the vehicle, it is a bad negative example. In recent years, users’ behavior of damaging shared vehicles has been exposed and condemned many times.If even the employees of bike-sharing companies behave in this way, how can users really take care of their vehicles? And in such a bad trend of ignoring public property and wantonly destroying shared vehicles, how can we protect our own company from harm?
Therefore, for the companies involved, serious investigation and handling of this case is only the first step. More importantly,We should take this opportunity to truly examine and rectify the "pull-and-pull culture" that may exist within the team, guide employees to participate in competition in a more healthy and rational way, and avoid doing foolish things like "shooting oneself in the foot."
Red Star News special commentator Zheng Chu