Recently, videos of people delivering food with their children have become very popular online. The rider holds the child in his arms while delivering food. Who doesn't feel pitiful when he sees this? But in fact, it can be said that most of the food delivery services you see with children are fake. On June 26, Meituan’s official account Xiaotuan Youwen posted an article and immediately cracked down on an account called “Guizhou Xiaohong 6868”.

Some netizens reported to Meituan via email that the short video account "Guizhou Xiaohong 6868" was updating videos of delivering food with children, and asked Meituan if this was true.

Meituan checked it, and boy, this backend data slapped me in the face.

Xiao Hong registered as a crowdsourcing rider with Meituan on March 23 this year. In the following ninety days, it was only online for five days in total, and a total of 19 orders were completed. An average of 2 orders are completed every day, and the average daily order delivery time is 1 hour.

This video account has been updated since April 11 and has released a total of 15 videos so far, all of which are clips of delivering food while carrying children on their backs.

This operation is so admirable to Xiao Lei. There are 15 videos and 19 takeout orders. The videos taken are more than the orders!

Not only that, he also opened the window display function and started live broadcasts regularly. The number of takeaways sold in three months is not as much as what others can do in one day, but the live delivery has not fallen behind.

It turns out that the takeout is fake, the delivery is real, and the children are used as props to sell traffic.

As soon as this incident came out, Meituan officials couldn't sit still and directly issued a post to make up for it, saying that this kind of video of a rider taking his baby to ride has long become a traffic routine for some self-media, and nine out of ten times it is staged.

And this is just the tip of the iceberg, and this is not the first case.

Not long ago, the police in Jiaozuo, Henan Province reported that two netizens, Jing and Kang, directed and acted in a number of tragic scripts such as "Single Mother Delivering Food" and other tragic scripts that sold poorly.

The two of them have posted more than 90 fake staged videos in total, with a total of over 10 million retweets and likes.

The number of fans keeps rising, and then they naturally start live broadcasts, receive advertisements, bring goods to cash, and make a lot of money.

As a result, the police found out that it was all staged. The single father and the pressure of life are all made-up characters. The purpose is to gain sympathy by selling misery and harvest traffic to make money.

In the end, the two people were directly punished by administrative penalties for disrupting public order on the Internet, which was a wake-up call for this group of posing parties.

To put it bluntly, this has formed a complete industrial chain. First, write a sad script that can make people sympathize. Then find someone to wear a riding uniform and hold the child to shoot a few videos. When the popularity increases, you will either put a payment code to defraud donations, or open a window to live broadcast to sell goods.

The costs are ridiculously low, but the benefits are frighteningly high. It’s no wonder that more and more people are trying to get in.

From 2024 to now, Meituan has cooperated with the public security and cyberspace departments to investigate and deal with more than 50 fake accounts that used riders as traffic props.

Meituan deserves praise for this move. Although these staged videos appear to show sympathy for the riders, they are actually consuming them.

There will be more and more of these videos in the future, just like how many people cry wolf. When someone really needs help in the future, who will dare to believe it?

As soon as this incident came out, the Internet exploded.

Netizens applauded and said that these people should have been taken care of long ago. Now when I see such misfortunes, I think it's a script, and I feel like my good intentions are being treated like a monkey.

Some netizens revealed that many teams are copying such accounts in batches. Find an amateur, create a persona of a rider, a farmer or a single mother, write the most miserable script, and then you can start shooting videos in batches.

This group of people who staged the photo turned delivering food with a baby into a joke. Not only did they overdraw everyone's goodwill, but in the end they only deprived those in real need of attention.

Meituan’s crackdown on counterfeiting this time has not only targeted a few posing accounts, but also the evil trend on the Internet that makes people rich by selling products.Everyone is competing to see who is more miserable and who can bring tears to the audience more. Whether the truth is true or not, no one cares.

By then, the real victims will be the ordinary people who really need help.

At the end of the day, if you come across these videos, should you scroll past them silently or go to the display window and place an order to support them?