Samsung users in the United States are lucky, as Galaxy phones in the region have long been equipped with Qualcomm Snapdragon CPUs. This means that, performance-wise, they always have full health. However, this may soon change, as the Korean company has decided to change its market strategy.
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According to information provided by a well-known whistleblower, Samsung Electronics has decided to start producing Exynos processors at the Taylor factory. This is done to avoid delays in the 4nm production plan for the end of this year. Now, this may not be a big deal to any consumer, but the news hints at something else as well.
The source also said that Exynos processors produced at the Taylor factory may be used in Samsung Galaxy devices shipped in the U.S. market. This might be a worrying sign for some of you, but it's important to know that Samsung's mid-range Exynos chipset isn't that bad, and considering the company's flagship Ultra model only comes with a Qualcomm CPU, users who are used to buying high-end models may not notice this happening.
We're starting to see Exynos become more common in the U.S. market, and the company needs to really improve the performance of its Exynos chipsets because if it doesn't, then consumers will start flocking to other devices. Samsung faces stiff competition from Apple, and there are many other companies selling Snapdragon-based smartphones in the United States.
As lifelong Samsung Galaxy users, we certainly hope that the company will start producing its own Exynos chipsets that will ideally match or even surpass Snapdragon chipsets in terms of performance. Samsung has the ability to compete with the giants in the market, but judging from the performance of the Exynos 2200 and its predecessors, the situation is not satisfactory. I can’t say what kind of product the Exynos2400 will be, but I really hope it will allow Samsung to reverse its decline and become another pole in the mobile SoC market.