On Wednesday, September 20th, Eastern Time, Amazon held its most important new product launch event this year. The Alexa voice assistant powered by generative artificial intelligence (AI), new speaker Echo, computers, glasses, TVs and other hardware were unveiled together. In time for the arrival of major holiday shopping seasons such as "Black Friday", Thanksgiving and Christmas in the fourth quarter, Amazon will use a full range of new products to enrich its firepower to attract buyers.
Alexa provides ChatGPT-like conversational communication with "human-like interaction" and provides hands-free emergency help services
Amazon said that nearly 1 billion Alexa devices have been purchased and will launch a "teaser" version of Alexa based on generative AI in the United States. The new features of the new Alexa will be supported by generative AI technology. Alexa devices will provide inbound translation capabilities.
Amazon said the new Alexa system will focus on conversation-like interfaces, real-world applications, personalization, personalization and privacy. Dave Limp, Amazon's senior vice president of devices and services, said that now users can have "human-like interactions" with Alexa.
Amazon demonstrated on-site how the new Alexa interface can conduct live conversations with users, similar to ChatGPT-like communication. The system understands the user through conversations with the user, such as knowing which team the user likes best; based on previous conversations, Alexa can understand the general needs of the summoning device that the user wants to issue, and the user does not have to provide context again and ask Alexa to speak the wake-up word.
Like ChatGPT, the Alexa system can also send texts to others on behalf of the user. For example, screen-based Alexa can invite the user's friends to watch a football game.
Amazon also launched a feature called "Emergency Assistance" that allows users to initiate hands-free emergency calls through Alexa for $5.99 per month or $59 per year.
Alexa cannot directly dial 911 for help, but it can automatically contact the user's preset emergency contact for help and tell the person who receives the call which device the user used to seek help. Users can save basic information such as their home address, access codes, medications they are taking, and any possible allergens in advance, so that they can be sent to first responders when emergency assistance services are used.
Echo 8 speakers start at about $150, and children’s tablets FireKids start at about $190
Amazon launches Echo 8 with a redesigned interface and upgraded speakers, priced at $149.99, and will start shipping in October.
Echo8 uses computer vision to change its interface based on the distance between the user and the screen. The Echo 8's weather app will display the temperature if the user is away from the speaker, and the weather forecast for the rest of the day if the user is close to it.
The new interface speeds up Echo 8’s Alexa voice assistant response time by 40% and adds new sustainability features, including recycled packaging.
Amazon launches new speaker Echo DotPop and tablet FireKids for children. The new 10-inch children's tablet will be available in October, starting at $189.99. There's the standard FireHD10Kids and the FireHD10KidsPro for older kids.
Compared with the previous generation, the new version of FireHD10Kids is about 25% faster. They both feature 10.1-inch 1080p displays, 3GB of RAM, and battery life of up to 13 hours.
Smart home controller EchoHub sells for about $180
Amazon launches EchoHub, its first true smart home controller, priced at $179.99. It has an 8-inch touch screen and is an ultra-thin version of Echo Show 8 or a smaller version of Show 15. It can be placed flush with the wall or propped up on a table or shelf with brackets.
Although it looks similar to a tablet, the Echo Hub runs the same operating system as the new Show 5, has a different processor, and doesn't have a camera.
New router EeroMax7 starts at about $600, streaming media player FireTVStick 4K starts at about $50
Amazon launches new router EeroMax7, starting at $599.99, with built-in Zigbee and Thread routing. The two 10GB Ethernet ports offer wired speeds of up to 9.4Gbps, and the router can connect up to 200 devices simultaneously.
Amazon launches new streaming media players - FireTVStick4K and FireTVStick4KMax with upgraded processors, priced at US$49.99 and US$59.99 respectively. New FireTV buyers will receive six months of free MGM+ service.
The standard version of FireTVStick4K has 30% higher performance than the previous generation, supports Wi-Fi6 network and 4K streaming media, and supports Dolby Vision, HDR10 and HDR10Plus. The Max version supports Wi-Fi6E network based on the standard version, and the storage space is twice that of the previous version, now 16GB.
Amazon said it has sold more than 200 million FireTV TV devices and will launch an improved FireTV search interaction later this year.
The outdoor security camera BlinkSync Module Pro sells for about $50 and the smart glasses EchoFrames start at about $270.
Amazon's new wireless home security camera Blink adds a sync module that extends the outdoor camera's battery life to four years. BlinkSyncModulePro, which extends the reach of the Blink camera beyond Wi-Fi, will cost $49.99 and will be available early next year.
Amazon has launched new EchoFrames smart glasses, equipped with Alexa assistant, better battery performance and 6 hours of battery life. They will be available later, starting at $269.99.
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