Scammers try to sell fake iPhones by convincingly replicating the device's packaging. Apple has added a new invisible watermark system in an attempt to put an end to this practice. The iPhone 15 box takes extra precautions, giving retail employees and buyers a new way to verify the authenticity of the device, but it requires a UV light.

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Apple Online Store (China)

A leaker named MajinBuonX shared a video originally posted on Weibo by user @Pengnone. The video shows that someone used an ultraviolet light to illuminate the iPhone 15 packaging box to display the watermark and QR code to help verify the authenticity of the device.

There are concerns that scammers will be able to copy this watermark. It seems that the QR code may be what makes the system more secure, as it may contain a system-verifiable code that cannot be easily copied by counterfeiters.

Customers purchasing from large retailers need not worry about the authenticity of the device. However, the resale market and smaller vendors present more opportunities for scams. If in doubt, check the device serial number to make sure it matches the serial number on the box. Also, check the box to see if it’s defective or tampered with, which could mean it’s a scam.

The iPhone 15 series is now available for pre-order and will arrive in stores on September 22 (Friday). Many configurations of the device are already sold out, so scammers are likely to be active on launch day.