According to news on September 18, pictures of Apple's "braided" customer service have been fermenting on the Internet in the past two days, and subsequently attracted everyone's controversy. Many netizens said, "This braid really makes me feel full of malice."Now, Apple China has officially responded that the customer service representative is a female employee of Apple in California, USA.
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Apple Online Store (China)
In fact, this picture does not only exist on Apple’s official website in China. Apple’s official websites in the United States, Japan, South Korea and other countries use the same photo. It is not discriminatory against China.
Some netizens asked, is it too sensitive? Some netizens also believe that companies should consider the public’s feelings and avoid using potentially controversial images.
A survey was launched on social platforms on "How to read the image of braided customer service on Apple's official website in China". As of 10:00 on the 18th, 22,000 people had chosen the "really inappropriate" option, accounting for the highest proportion. There were also 20,000 people who chose "should apologize" and 19,000 people who chose the "too sensitive" option.