B · Normal
[State Sports General Administration: Further expand the supply of high-quality events to solve the problem of "hard to get a ticket" for watching games] On September 3, the State Council Information Office held a series of press conferences with the theme of "Starting the 15th Five-Year Plan" this morning to introduce the relevant situation of building a sports power during the "15th Five-Year Plan" period. Yang Xueyuan, director of the Sports Economics Department of the State Sports General Administration, said that focusing on "easy to handle and good-looking", and deepening the economic development of the event: making the competition "easy to run" mainly involves improving the efficiency of competition approval, shortening the approval cycle, and lowering the threshold and cost of running the competition. Making the game "good-looking" mainly aims to improve the viewing experience of the game itself, as well as the people's sense of experience and participation. We will further expand the supply of high-quality events to solve the problem of "difficulty getting a ticket" for the people to watch the games. At the same time, we will give full play to the leverage and amplification effect of sports events with wide coverage, high stickiness, and strong driving force to achieve "one industry leading hundreds of industries", promote the coordinated development of the upstream and downstream industries of the competition performance industry chain and "food, accommodation, travel, shopping and entertainment" related industries, and build an event economic ecosystem with independent event IP as the core.
Futures Market Intelligence 🕐 2026-09-03 11:04

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