[Ministry of Commerce Zhang Xiang: Will focus on four aspects to promote the coordinated and high-quality development of time-honored brands and historical classic industries] On September 7, Zhang Xiang, head of the Circulation Industry Development Department of the Ministry of Commerce, said at a press conference of the State Council Information Office that the Ministry of Commerce has identified a total of 1,450 Chinese time-honored brands in three batches, of which more than 40% are distributed in historical and classic industries such as silk tea, traditional Chinese medicine, and arts and crafts. Next, we will focus on four aspects to promote the coordinated and high-quality development of time-honored brands and historical classic industries. First, efforts should be made to improve support policies. We will continue to guide various localities to implement policies and measures such as the "Opinions on Promoting the Innovative Development of Time-honored Brands", and introduce more measures focusing on the four aspects of protection, inheritance, innovation, and development, promote the strengthening of collaborative linkage between time-honored brands and cultural heritage, historical districts, and museums, develop more goods and services that contain traditional culture, are rich in fashion elements, and meet contemporary needs, create more consumption scenarios that the people "like to hear and see," and achieve "acceleration" of high-quality development through product updates, technological innovations, and model innovations. Secondly, give full play to the role of demonstration. Third, improve the dynamic evaluation system. Finally, establish a monitoring and early warning mechanism.