Xia Yiping, CEO of Jiyue Auto, mentioned in the interview,Since the establishment of Jidu Auto, the predecessor of Jiyue, in 2020, the team's investment in research and development has been strictly controlled within 16 billion yuan, with an average of less than 4 billion per year.Xia Yiping said that this number is already very economical in today's automobile industry, especially among new power automobile companies.
You know, building a car is a costly business, with tens of billions of dollars invested, causing many new brands to spend a lot of money in a short period of time.
In contrast, Jiyue Auto's "frugal" style is indeed impressive.
In the automotive industry, especially in the field of new energy vehicles, everyone has a consensus on the large investment in car manufacturing. Car companies all know how much money they will lose in the next few years.
Jiyue Auto is no exception. Xia Yiping gave the company's key members a "preventive shot" in advance at the 2023 strategic meeting, making it clear that there would be a loss of about 7 billion to 7.5 billion in 2024.
However, this seemingly huge loss figure is actually nothing in Xia Yiping's view.
Jiyue has raised about 8 billion yuan in the past three years. Counting losses in 2024, the total investment in four years is less than 16 billion yuan.
Xia Yiping believes that this 7 billion loss is not actually a loss, but an investment. Many of the expenses are owed R&D fees and mold fees.
It is worth mentioning that it was previously reported that Shanghai Jidu Automobile Co., Ltd., a company affiliated with Jiyue Automobile, has added information on the person subject to execution, with an execution target of approximately 269 million yuan.
