On April 27, Nissan released two blockbuster models at the 2025 Shanghai International Automobile Industry Exhibition. The world's first plug-in hybrid pickup truck Frontier Pro PHEV and the "most popular" pure electric sedan N7 were unveiled on the same stage, demonstrating the brand's latest achievements in accelerating electric drive and intelligent transformation.
As one of the first foreign brands to enter the Chinese market, Nissan officially announced the new start of "Technology Nissan" in the era of electric drive and intelligence. Ma Zhixin, chairman of the Nissan China Management Committee and president of Dongfeng Motor Co., Ltd., said that the company is rapidly adapting to changes in the Chinese automobile market with the strategy of "in China, for China, and to the world" and promised to launch 10 new energy vehicles by the summer of 2027.Among them, Nissan brand new energy models will increase from 5 to 9..
The Frontier Pro PHEV on display this time is Nissan's first global pickup truck model designed, developed and produced in China. It was jointly created by Zhengzhou Nissan's Chinese and Japanese R&D teams and uses "full-scenario electric hybrid technology". This pickup truck has a power output of more than 410 horsepower, 800 Nm of torque, and a towing capacity of 3.5 tons. It can also achieve zero-emission driving of up to 135 kilometers in pure electric mode. It is worth mentioning that this model is also equipped with L2-level combined driving assistance system and V2L (vehicle to external load) function, breaking the traditional impression of a single-purpose pickup truck.
At the same time, Dongfeng Nissan's "most popular" pure electric sedan N7 has also attracted much attention. From the car's concept car debut at the Beijing Auto Show in April 2024 to the opening of nationwide reservations in April 2025, it only took one year to complete the transformation from concept to mass production. N7 as Dongfeng NissanTianyan architectureThe first pure electric model under the brand is equipped with five major technologies including AI zero-pressure cloud blanket seats, global intelligent anti-motion sickness technology, one-stage end-to-end combined driving assistance, NISSAN OS super car system and four-needle multi-cell non-heat spread ultra-safe battery.As of April 22, N7 pre-orders have exceeded 5,000 units, this model will be officially launched in Guangzhou on April 27.
In addition, the Nissan Formula E Gen3 EVO racing car was also displayed at this auto show. As the first Japanese car company to participate in the FIA's top electric vehicle competition, Nissan has participated in the Formula E championship for seven consecutive seasons, demonstrating its technical strength "from track to street". At the end of May, the Formula E Shanghai event will present the charm of electric racing to Chinese audiences.
Nissan said that Frontier Pro PHEV and N7, two global models launched in China, will go global within one year relying on Nissan's global distribution network, enriching Nissan's global product line and demonstrating its determination to "in China, for China, and globally" strategy.