LG Electronics recently announced that it will release a new canvas-style TV product - Gallery TV at the upcoming CES, directly targeting the art TV market segment such as Samsung's The Frame. This product uses a 4K resolution MiniLED backlight panel, which focuses on higher brightness, stronger contrast and clearer picture quality. It also creates the look and feel of "artwork hanging on the wall" through appearance and software services.

LG Gallery TV integrates the Gallery+ art content service launched earlier this year, with more than 4,500 built-in art works for carousel display. Users can also call generative AI to create personalized paintings, or import photos from their personal gallery, and use them with background music built into the device or played via Bluetooth to turn the living room wall into a digital gallery. Similar to Samsung's Art Store, all functions of Gallery+ need to be unlocked through subscription, reflecting the manufacturer's content operation ideas on the art TV track.

In order to improve the display effect "like a real painting", LG said that Gallery Mode was developed in cooperation with curators from multiple museums and can be optimized for color and brightness to restore the visual texture of the creation as much as possible. LG comes with a physical frame, which is white by default, and also provides an optional wood grain color frame, which competes head-on with similar products such as Hisense Canvas TV.

In terms of hardware design, Gallery TV uses a "specially customized" screen, which is claimed to be able to effectively suppress glare and reflection to improve the look and feel in bright environments. The TV can also automatically adjust picture parameters according to changes in ambient light to maintain all-day clarity and viewing comfort. The whole machine is available in 55-inch and 65-inch sizes and is equipped with LG’s own a7 AI processor, which is responsible for algorithm tasks such as image quality optimization. However, LG has not yet disclosed more detailed backlight partitioning and driver specifications.

This isn’t the first time LG has experimented with the “gallery TV” concept. As early as 2020, LG launched the GX Gallery TV OLED model. Since then, the high-end G series OLED TVs have been positioned with the "Gallery Series" label. This new Gallery TV can be seen as a continuation and expansion of LG’s art TV product line, except that it shifts from OLED to MiniLED technology.

LG has not yet announced the price and specific release date of Gallery TV, only confirming that more information will be disclosed during CES, which opens next week. This picture-frame TV is just one of the many new products LG is exhibiting at CES this year. The company will also showcase products such as its new generation UltraGear evo series gaming monitors (covering OLED and Mini LED, up to 5K resolution), CLOiD home robot, and FlexConnect modular soundbar sound system, further strengthening its layout in the high-end display and smart home fields.