Cui Dongshu, secretary-general of the Passenger Car Association, wrote an article today to share the energy characteristics of new cars in 2023.The launch of new energy and new products of independent brands is strong, with a total of 94 new cars launched in 2023.Among them, 53 pure electric models were launched, 31 plug-in hybrid models were launched, and 10 range-extended models were launched.
andThe pace of new product launches for joint venture vehicles has slowed down significantly, with only 7 models launched in 2023.Among them, there are 5 new pure electric vehicles, 2 plug-in hybrid models, and no extended range models have been launched.
Cui Dongshu said that the correctness of having more children and fighting is constantly reflected. The rapid iteration of technology and rapid iteration of products have brought about rapid brand fission of independent brands.
In the early days, independent brands still worked alone. Now many independent brands have built new brand matrices, launched brands quickly, and quickly deployed new products in an all-round way.
Moreover, due to the new product contribution of new energy vehicles, the number of new cars in recent years has exceeded that of replacements and facelifts. Each one is very cost-effective, and everyone is dazzled when choosing a car.