[Blue Book: The popularity of digital human live broadcasts is accelerating. The AI ​​digital human market size reaches 5.24 billion yuan] On October 25, the "Blue Book on Internet Advertising Governance in the AIGC Era" jointly compiled by the China Institute of Standardization and Judao Engine Business Trust and Security was released on October 24. The report points out that the changes brought about by AIGC are widely affecting the Internet advertising industry. AI-generated advertising materials have entered the stage of large-scale application, and digital live broadcasts are accelerating in popularity. China's AI digital human market will grow from 1.02 billion yuan in 2021 to 5.24 billion yuan in 2025, with a compound annual growth rate of 52%.