B · Normal
[Ministry of Commerce: Since the beginning of this year, trade-in has driven digital product sales to increase by 44.8% year-on-year] October 29th, the latest data from the Ministry of Commerce showed that as of October 28, trade-in has driven cumulative sales of related goods to more than 2 trillion yuan in 2026, benefiting more than 257 million people. The multiple effects of the trade-in policy continue to show. In terms of stimulating consumption, the sales of digital products such as mobile phones and tablets that enjoy trade-in subsidies increased by 44.8% year-on-year, driving the retail sales of communication equipment to increase by 18.1% year-on-year in the first three quarters. Policies effectively lead the green and intelligent upgrading of industries. The proportion of new energy vehicles that enjoy trade-in for new ones has reached 60.5%, driving the new energy passenger vehicle retail market penetration rate to exceed 60% for six consecutive months. In addition, since the beginning of this year, the number of offline stores participating in the trade-in policy has exceeded 736,000, a year-on-year increase of 37.1%, which strongly supports the development of offline physical retail.
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