[Market research agency: The number of Hongguo users surpassed Doubao in September] On November 3, market research agency QuestMobile released the "China Mobile Internet Autumn Report". In September 2026, the total net increase in usage time of the short drama video and short video APP industries reached 13.329 billion hours and 5.717 billion hours respectively, ranking Top 1 and Top 2 in the time growth track respectively, leading AIGC, which ranked Top 3 (with a net increase of 978 million hours in total usage time). During the same period, the total usage time of online videos fell by 1.38 billion hours. It is worth noting that in terms of the number of users, in September 2026, the top three applications within the Douyin Group became Douyin, Hongguo Free Shorts, and Doubao. The total number of users after deduplication was 1.029 billion, 430 million, and 419 million respectively. Hongguo has surpassed Doubao; while last year it was Douyin, Toutiao, and Douyin Express Edition.