[The State Administration for Market Regulation and the Ministry of Culture and Tourism held an administrative guidance meeting for the online hotel reservation platform service industry] The State Administration for Market Regulation and the Ministry of Culture and Tourism held an administrative guidance meeting for the online hotel reservation platform service industry to guide platform companies in the industry to strictly implement their compliance responsibilities, prevent and resolve industry competition risks, and maintain a healthy and orderly tourism market environment. The meeting pointed out that fair competition is the cornerstone of the rule of law in the market economy, and compliance management is the lifeline of enterprise development. In recent years, China's online hotel booking platform service industry has developed rapidly, playing an active role in facilitating people's lives and promoting tourism consumption. At the same time, competition risks cannot be ignored. As key players in the industry, online hotel reservation platform companies should strictly abide by the legal bottom line, adhere to fair competition, strengthen compliance management, and promote the healthy development of industry standards. The meeting required that all platform companies must strictly abide by the Anti-Monopoly Law of the People's Republic of China, the Anti-Unfair Competition Law of the People's Republic of China, the E-Commerce Law of the People's Republic of China, the Tourism Law of the People's Republic of China and other legal provisions, use the case as a lesson, make comparisons and self-examination, and consciously prevent and resolve "involvement" issues and competition risks such as exclusive cooperation and "the lowest price on the entire network". It is necessary to enhance compliance awareness, build a solid bottom line for compliance operations and safe development, improve long-term compliance mechanisms, jointly create a market order of high quality, low prices, and healthy competition, effectively safeguard the legitimate rights and interests of consumers, and promote the win-win development of multiple entities within the platform ecosystem. The heads of platform companies such as Meituan, Douyin, JD.com, Ctrip, Tongcheng, and Fliggy, as well as relevant responsible comrades from the market supervision departments in Beijing, Shanghai, Jiangsu, Zhejiang and other places attended the meeting.