Guangzhou Automobile Group announced this evening:Huawang Automotive Technology (Guangzhou) Co., Ltd. (hereinafter referred to as "Huawang Auto"), a new company established by GAC Group with an investment of 1.5 billion yuan, was officially established on March 18. A new high-end smart car brand will also be announced soon.
GAC Group stated that this is GAC Group’s further layout in smart car ecology and high-end brands, and it is also the latest progress of the GH project.
According to the plan, Huawang Automobile will create a new independent high-end automobile brand. The brand's new models will be equipped with Huawei's intelligent driving software, intelligent cockpit, intelligent vehicle control and other solutions. The first product will be positioned as a 300,000-class luxury intelligent new energy vehicle.
Feng Xingya, general manager of GAC Group, previously introduced,The full-stack cooperation model between GAC and Huawei will establish new sales channels.
This cooperation is a key measure for GAC in the process of intelligent, digital and software transformation, and will be reflected in all areas of GAC Group.
In addition, with the arrival of high-end Huawang Automobile brands, including Trumpchi, Aian and Haopin, GAC Group now has four independent brands, and its vehicle product matrix has also been further expanded.