Abstract:
Domestic AI comic dramas are exploding overseas. Data shows that
in the top ten list of overseas short drama paid applications, Chinese manufacturers have taken 9 seats, and active users have exceeded 150 million, becoming another Chinese content track that has become globally popular
.
The AI comic series relies on AI drawing, speech synthesis, and multi-lingual translation tools to produce it. It adopts the form of vertical screen comic animation, strong reversal of the plot, and fast-paced narrative to catch people. The themes cover revenge, fantasy, romantic adventure, etc., adapting to the fragmented viewing habits of overseas users.
Compared with traditional live-action short dramas,
Currently, the production cost of a domestic AI comic drama per minute can be as low as 350 yuan. The production cycle of a comic drama has been compressed from the original 90 days to about 10 days now; the cost of a single piece of AI translation has been reduced to 300 yuan to 500 yuan, which is more than 80% lower than the cost of manual translation
.Relying on AI, hundreds of works can be put online in batches a day, and can be quickly translated into more than a dozen languages for distribution to North America, Latin America, Southeast Asia, and the Middle East.
In addition, the revenue of domestic short dramas per 10,000 plays is mostly between 1 yuan and dozens of yuan, and the overseas range can reach 1 to 10 US dollars. The commercial returns are significantly higher, which is also an important driving force for the industry to accelerate its overseas expansion.
Thanks to the vast overseas market demand, many domestic companies have established independent distribution platforms and polished scripts that suit local culture. They no longer simply export Chinese stories. The business structure of many overseas companies has been reversed, and the proportion of overseas revenue has exceeded that of domestic ones.
The agency predicts,
The overall market size of overseas micro-short dramas is expected to reach US$6 billion in 2026, of which the market size of AI comic dramas will exceed US$4 billion, a year-on-year increase of nearly 390%, and Chinese manufacturers account for more than 90% in this track
.
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