Vivo is planning to compete head-on with Apple's Vision Pro. At an event today, Vivo announced that it will launch a mixed reality (MR) headset next year. This product will be unveiled as a prototype in September or October, and it is said that some of its functions will surpass VisionPro.
By that time, the VisionPro had been on the market for more than a year and a half, but it wasn't easy to outsell such an old product.
vivo专门负责MR头显的团队显然已发展到500名成员,因此该公司显然认为这将是一个重要的利基市场,尽管苹果VisionPro的销售数字并不令人振奋,如果vivo能以更低的价格提供类似的体验(在某些方面甚至更好),它也有可能会一炮而红。
vivo的一位高管表示,vivoMR设备将于2025年底在中国多个城市进行"高保真原型体验",但目前还不清楚它何时会真正上市,因为这将取决于支持内容生态系统的准备情况。