Xiaomi YU7 is scheduled for 200,000 units in 3 minutes. Lei Jun responds to the question of "relying on marketing"

On the evening of the 26th, Xiaomi released more than ten products at once, including its first SUV model YU7, its first AI glasses, as well as new mobile phones, tablets, home appliances and other products.After the press conference, Lei Jun had a brief exchange with the media.

According to domestic media reports, as soon as the interview started, a Xiaomi employee quickly walked up to Lei Jun with his mobile phone and showed him the latest booking data:2 minutes, 196,000, 122,000 units locked; 3 minutes exceeded 200,000 units.

One hour later, this number became 289,000 units.

Xiaomi has been at the top of the tech world since it announced it would build a car.

When talking about the negative effects caused by Xiaomi’s high popularity, Lei Jun said:"No matter which company is super popular, its public opinion is extremely complicated. This is also a difficulty brought about by the self-media era, or the traffic era."

During the exchange, Lei Jun also responded to doubts such as "relying on marketing": "Opportunities are important, but abilities are even more important."

"Just like after our success this time, some of our peers packaged it as Xiaomi because of marketing. Every indicator and every ability you tested on me today, in any dimension, the vast majority of Xiaomi is leading, whether it is product research and development, quality, quality or design."

Facing the changes in the traffic era,Lei Jun believes that Xiaomi should be cautious in its words and deeds.

Lei Jun said: "Every sentence must be very, very accurate, because any flaws may be magnified. At the same time, we must unswervingly follow our own path, truly lead in technological innovation and high-end leadership, and achieve a level that is recognized by everyone."

In addition, Lei Jun also mentioned that at first he thought Xiaomi was just a kid when it came to building cars, but he never expected that his peers didn’t see it that way, and they still looked up to us.

Lei Jun believes that to change the mentality, Xiaomi should treat itself as a key car company in the automobile industry and have higher standards for itself.