"The most powerful legal officer on the surface" is afraid that he will encounter a tough problem this time. Even if he has iron teeth and bronze teeth, he will not be able to speak out. Currently, the sequel to "Zootopia" is in theaters around the world and is taking over the box office in many countries. Disney is making a lot of money.
However, at this time,Many theaters in Russia actually screened pirated versions of the film on a large scale, and achieved a first-week box office of US$2.28 million and over 500,000 moviegoers., even surpassing the performance of genuine products in the Japanese market.
The Russian pirated version is by no means a blurry and laggy version. Hackers have cracked the North American original key and produced a cinema-grade digital data package that reaches 2K standards.
There are also localization adjustments in content.For example, the original panda anchor was replaced by a reindeer, and the matching Russian dubbing not only perfectly matched the mouth movements, but also accurately restored Judy's passion, Nick's cunning and other character traits. Even the sloth Lightning's lazy speaking speed was reproduced in place. Some viewers even felt that the viewing experience was not inferior to the original version..
In order to avoid the risk of directly breaking the law, local theaters have developed a mature set of disguise methods:
Some sell tickets in the name of "private movie viewing parties" and "animation art exchanges", with tickets for only 350 rubles (about 3.8 US dollars), and low-key promotions through internal member groups; some use frames to frame the screenings, blurring the nature of the screenings as "artistic displays"; some theaters sell tickets for domestic short films and play pirated "Zootopia" as "trailer plus screenings" to get through.
Knowing that the other party is infringing, Disney can only watch helplessly. The reason for this is,This is because after the Russia-Ukraine conflict in 2022, major Hollywood film and television giants collectively suspended their business in Russia, and the accompanying international sanctions completely interrupted judicial cooperation between Russia and the West..
This makes it difficult for Disney not only to file a case in Russia to pursue accountability, but also to apply for a lawyer's visa, and the litigation documents cannot be legally served. Even if a lawyer's letter is issued, it cannot be held accountable at all.
There has been precedent before: when the pirated version of "Avatar 2" topped the box office of the year in Russia, Disney's attempt to pursue accountability failed because it could not push for court enforcement.
