RTX 5090 frenzy returns: Wal-Mart sells out instantly at $4,299, over 10,000 people add to shopping cart at the same time

📅 2026-09-25

Abstract:

NVIDIA's flagship graphics card GeForce RTX 5090 once again shows amazing market popularity. The American retail giant Walmart briefly put the MSI GeForce RTX 5090 Gaming Trio OC 32GB graphics card on the shelves during the "GeForce Week" event, with a price tag of up to US$4,299.99, but the product was still sold out in a very short time.

This graphics card showed that about 10,000 users added it to their shopping carts before it was sold out. Although this number does not represent the final transaction volume, it is enough to reflect that the market demand for RTX 5090 is still at an extremely high level.

What’s even more surprising is its price. The official suggested retail price of the RTX 5090 is US$1,999, and the Walmart sales price this time reached US$4,299.99, which is about US$2,300 higher than the official list price, a premium of nearly 115%. According to traditional consumer electronics market standards, such a price is almost impossible for ordinary consumers to accept.

However, in the current RTX 5090 market environment, US$4,299 is even considered a “relatively reasonable” choice by many buyers.

The reason is that the price of RTX 5090 has continued to rise in recent years. Quotations in some secondary markets and resale channels have been exposed to exceed US$9,000 to US$10,000. In this context, the price of $4,299 from a large formal retailer appears attractive.

Industry insiders believe that this phenomenon fully demonstrates that the tight supply of RTX 5090 continues.

At present, it is generally believed that the artificial intelligence industry is becoming one of the important factors driving the demand for high-end graphics cards. A large number of AI companies and computing power service providers are accused of purchasing graphics cards in bulk before they enter traditional retail channels, further reducing the supply available to gamers.

At the same time, the supply scale of NVIDIA Blackwell architecture products is still limited, which also makes the high-end graphics card market continue to be in short supply.

The MSI GeForce RTX 5090 Gaming Trio OC sold out this time is a high-end non-public version product in the RTX 5090 camp. It is equipped with 21,760 CUDA cores, 32GB GDDR7 memory and a 512-bit memory bus. The GPU acceleration frequency reaches 2482MHz, and the power consumption of the entire card is about 575 watts.

With this configuration, the RTX 5090 is not only one of the most powerful graphics cards in the current consumer gaming market, but is also favored by user groups such as local artificial intelligence reasoning, model training, and high-performance content creation.

It is worth noting that NVIDIA has not yet announced a successor to the RTX 5090. For users who pursue the strongest graphics performance at the consumer level, there is currently almost no alternative to the RTX 5090 on the market, which further strengthens its price support.

RTX 5090 was sold out quickly this time despite far exceeding the official recommended selling price, reflecting that the high-end GPU market is no longer entirely driven by traditional gaming demand. As artificial intelligence applications continue to expand and the demand for high-performance computing continues to grow, top-level graphics cards are taking on the dual roles of gaming hardware and computing power equipment. With supply still tight and successor products yet to appear, the possibility of a significant price drop for the RTX 5090 in the short term is not high. The rush to buy at Walmart's sales event once again proves the current extremely hot situation in the high-end GPU market.

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