According to news at noon on November 15, Beijing time, Apple is stepping up its succession plan to prepare for Tim Cook to step down as CEO as soon as next year. John Ternus, Apple's senior vice president of hardware engineering, is widely considered Cook's most likely successor, according to several people familiar with the discussions.

John Ternus
Apple did not immediately respond to Reuters' request for comment.
People close to Apple revealed that the succession plan is not the reason for the performance, and the company’s iPhone 17 series sales performance is expected to be very impressive.
Media reports say Apple is unlikely to name a new chief executive before its next earnings report in late January, which covers the critical holiday season.
Cook became CEO in 2011 after Silicon Valley legend Steve Jobs resigned, ending his reign at the tech giant he co-founded in his garage.